About
Roxy Sarbaz, a Los Angeles native, brings over a decade of hands-on experience at top tech companies like Snap and TikTok. She’s collaborated with major brands including Vanity Fair, BuzzFeed, GRAMMYs, NBA, NBCU, Tastemade, Dotdash Meredith, and more.
During her 5+ years on TikTok’s content partnerships team, Roxy helped lifestyle brands grow by mastering the platform’s ever-changing trends and strategies. She’s known for building strong partnerships and crafting content strategies that amplify digital presence and connect brands with their audiences.
Before TikTok, Roxy spent 3+ years at Snap, where she developed creative strategies that helped brands engage and grow using Snap’s unique features.
Now, Roxy works with brands of all sizes to create tailored strategies that tell their story across multiple platforms. She thrives on the fast-paced, ever-evolving world of social media, always staying ahead of new platforms, formats, and trends to keep brands fresh and innovative.